Case Study Showcase

Explore our latest achievements and innovations in our case study showcase, where we highlight our most cutting-edge work.

Highlighted Project 1

Centralized Hreflang Management

Developed the strategy and implemented a centrally managed Hreflang program for a global CPG company to represent their entire portfolio of brands. Encompassing 45 brands representing over 2,700 websites for over 100 countries.

Highlighted Project 2

Co-Optimization Process Improvement

An Online Travel site wanted to understand the collaboration or cannibalization of its independently managed organic and paid search programs. Increased incremental revenue by $2.5 million in 90 days while reducing PPC clicks costs by $300k and $250k in incremental SEO revenue.

Highlighted Project 3

Site Search Data Mining

An Opportunity Mining project using site search and social media posts identified $4.5 million in missed review opportunities due to a lack of content to support conversion opportunities.

Highlighted Project 4

Buy Cycle Engagement Analysis

Our methodology, applied to a Fortune 50 technology company, identified $180 million in Missed Review Opportunities due to a lack of engaging Tech B2B Buyers’ Search for Products.